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| 作 者： | 郝美彥，周賀 |
| 出版社： | 東北財(cái)經(jīng)大學(xué)出版社 |
| 叢編項(xiàng)： | |
| 標(biāo) 簽： | 暫缺 |
| ISBN： | 9787565445620 | 出版時(shí)間： | 2023-05-01 | 包裝： | 平裝-膠訂 |
| 開(kāi)本： | 16開(kāi) | 頁(yè)數(shù)： | 字?jǐn)?shù)： |
Task 1 Basic Knowledge／1
Activity 1 Introduction／1
Learning Objectives／1
Lead?in／1
1.1 Several Important Principles of Good Writing／4
1.2 The Structure and Layout of a Business Letter／6
1.3 Structure of E?mail／13
1.4 Discussion／15
1.5 Expected Learning Outcomes／16
Skill Training／16
Task 2 Preparation of Business／19
Activity 2 Establishing Business Relations／19
Learning Objectives／19
Lead?in／19
2.1 Relevant Knowledge／21
2.2 Specimen Letters／21
2.3 Discussion／27
2.4 Sentences Link／28
2.5 Expected Learning Outcomes／28
Skill Training／28
Task 3 Negotiation of Business／34
Activity 3 Inquiry／34
Learning Objectives／34
Lead?in／34
3.1 Relevant Knowledge／36
3.2 Specimen Letters／36
3.3 Discussion／43
3.4 Sentences Link／44
3.5 Expected Learning Outcomes／44
Skill Training／44
Activity 4 Offer／50
Learning Objectives／50
Lead?in／50
4.1 Relevant Knowledge／52
4.2 Specimen Letters／52
4.3 Discussion／58
4.4 Sentences Link／60
4.5 Expected Learning Outcomes／60
Skill Training／60
Activity 5 Counter?offer／66
Learning Objectives／66
Lead?in／66
5.1 Relevant Knowledge／68
5.2 Specimen Letters／68
5.3 Discussion／75
5.4 Sentences Link／77
5.5 Expected Learning Outcomes／77
Skill Training／77
Activity 6 Acceptance／82
Learning Objectives／82
Main Contents 3
Lead?in／82
6.1 Relevant Knowledge／84
6.2 Specimen Letters／84
6.3 Discussion／89
6.4 Sentences Link／91
6.5 Expected Learning Outcomes／91
Skill Training／91
Activity 7 Contracts and Agreements／98
Learning Objectives／98
Lead?in／98
7.1 Relevant Knowledge／100
7.2 Specimen Letters／100
7.3 Discussion／109
7.4 Sentences Link／111
7.5 Expected Learning Outcomes／111
Skill Training／111
Task 4 Implementation of Contract／116
Activity 8 Establishing and Amending an L/C／116
Learning Objectives／116
Lead?in／116
8.1 Relevant Knowledge／118
8.2 Specimen Letters／118
8.3 Discussion／127
8.4 Sentences Link／129
8.5 Expected Learning Outcomes／129
Skill Training／129
Activity 9 Effecting Shipment／136
Learning Objectives／136
Lead?in／136
9.1 Relevant Knowledge／138
4 外貿(mào)英語(yǔ)函電
9.2 Specimen Letters／138
9.3 Discussion／144
9.4 Sentences Link／145
9.5 Expected Learning Outcomes／145
Skill Training／145
Activity 10 Covering Insurance／150
Learning Objectives／150
Lead?in／150
10.1 Relevant Knowledge／152
10.2 Specimen Letters／152
10.3 Discussion／156
10.4 Sentences Link／158
10.5 Expected Learning Outcomes／158
Skill Training／158
Activity 11 Urging Payment／163
Learning Objectives／163
Lead?in／163
11.1 Relevant Knowledge／165
11.2 Specimen Letters／165
11.3 Discussion／167
11.4 Sentences Link／168
11.5 Expected Learning Outcomes／168
Skill Training／168
Activity 12 Making a Complaint and Claim／173
Learning Objectives／173
Lead?in／173
12.1 Relevant Knowledge／175
12.2 Specimen Letters／175
12.3 Discussion／183
12.4 Sentences Link／184
12.5 Expected Learning Outcomes／184
Main Contents 5
Skill Training／184
Task 5 Comprehensive Writing?skill Training／190
Overall Expected Learning Outcomes／195
Bibliography／197
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