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一帶一路沿線國(guó)家旅游業(yè)發(fā)展研究

一帶一路沿線國(guó)家旅游業(yè)發(fā)展研究

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作 者: 董海偉
出版社: 武漢大學(xué)出版社
叢編項(xiàng): 相思湖學(xué)術(shù)論叢
標(biāo) 簽: 暫缺

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ISBN: 9787307210943 出版時(shí)間: 2019-10-01 包裝: 平裝
開(kāi)本: 16開(kāi) 頁(yè)數(shù): 358 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《“一帶一路”沿線國(guó)家旅游業(yè)發(fā)展研究/相思湖學(xué)術(shù)論叢》共分為11章,分別從國(guó)別和區(qū)域兩個(gè)面向?qū)Α耙粠б宦贰毖鼐€國(guó)家及所屬區(qū)域旅游業(yè)發(fā)展進(jìn)行研究。第1章從歷史與現(xiàn)代兩個(gè)角度探討絲綢之路作為一條經(jīng)濟(jì)文化交融之路的演進(jìn)與發(fā)展,以及“一帶一路”沿線國(guó)家旅游合作的現(xiàn)狀與愿景;第2、4、6、8、10章分別對(duì)亞歐大陸北部區(qū)域10國(guó),東南亞區(qū)域10國(guó),南亞區(qū)域8國(guó),中東區(qū)域16國(guó),中、東、南歐區(qū)域21國(guó)旅游業(yè)作總括性論述,重點(diǎn)探討“一帶一路”沿線國(guó)家旅游業(yè)發(fā)展背景、發(fā)展現(xiàn)狀、旅游資源、旅游營(yíng)銷、未來(lái)展望等內(nèi)容;第3、5、7、9、11章分別對(duì)亞歐大陸北部區(qū)域,東南亞區(qū)域,南亞區(qū)域,中、東、南歐區(qū)域旅游業(yè)發(fā)展重要議題進(jìn)行深入分析與探討,包括俄羅斯旅游業(yè)發(fā)展的優(yōu)勢(shì)、劣勢(shì)、機(jī)遇與挑戰(zhàn),東盟成員國(guó)在旅游合作過(guò)程中取得的進(jìn)展與面臨的挑戰(zhàn),印度作為國(guó)家旅游目的地的旅游營(yíng)銷品牌架構(gòu),中東國(guó)家在旅游危機(jī)管理中的應(yīng)對(duì)策略,歐洲內(nèi)陸國(guó)家捷克旅游業(yè)的發(fā)展歷程與未來(lái)展望等。《“一帶一路”沿線國(guó)家旅游業(yè)發(fā)展研究/相思湖學(xué)術(shù)論叢》以英文撰寫(xiě)。讀者對(duì)象主要為從事旅游管理專業(yè)教學(xué)和研究的高校教師、旅游管理專業(yè)學(xué)生、旅游業(yè)從業(yè)人員、旅游產(chǎn)業(yè)規(guī)劃管理人員和對(duì)旅游業(yè)感興趣的英語(yǔ)愛(ài)好者。

作者簡(jiǎn)介

  董海偉,1981年生,河南省衛(wèi)輝市人,廣西民族大學(xué)國(guó)際教育學(xué)院講師,旅游管理學(xué)碩士,獲人社部筆譯與口譯二級(jí)證書(shū)。2015年8月至2017年6月赴阿爾及利亞擔(dān)任國(guó)家漢辦公派漢語(yǔ)教師工作。近年來(lái)致力于旅游經(jīng)濟(jì)、旅游營(yíng)銷、國(guó)際旅游業(yè)發(fā)展等方面的研究,發(fā)表論文十余篇,出版專著《全球視角下的當(dāng)代旅游業(yè)發(fā)展研究》一部,參與編寫(xiě)教材《東南亞歷史與文化》一部。

圖書(shū)目錄

Chapter 1 History Revitalized: The Ancient Silk Road and Its Contemporary Transformation
1.1 The Ancient Silk Road
1.2 The New Silk Road——China's Belt and Road Initiative
1.3 Tourism in the Silk Road Context
Chapter 2 Overview on Tourism Development of Mongolia, Russia,Central Asian Countries, and Caucasus Countries
2.1 Mongolia
2.2 Russia
2.3 Central Asian Countries
2.4 Caucasus Countries
Chapter 3 Research on Select Tourism Issues of Upper Eurasia Region
3.1 Research on Opportunities and Challenges of the Russian Tourism Industry
3.2 Beyond Hosts and Guests: Research on Role of Mediators in Facilitating Tourism Development in Kazakhstan and Kyrgyzstan
Chapter 4 Overview on Tourism Development of Southeast Asian Countries
4.1 Brunei Darussalam
4.2 Cambodia
4.3 Indonesia
4.4 Laos
4.5 Malaysia
4.6 Myanmar
4.7 The Philippines
4.8 Singapore
4.9 Thailand
4.10 Vietnam
Chapter 5 Research on Select Tourism Issues of Southeast Asia Region
5.1 Uniquely Singapore: Research on Singapore's Tourism Transformation and Its External Influence Factors
5.2 Research on Cooperation Status Among ASEAN Member States in Coordinated Regional Tourism Development
Chapter 6 Overview on Tourism Development of South Asian Countries
6.1 Afghanistan
6.2 Bangladesh
6.3 Bhutan
6.4 India
6.5 Maldives
6.6 Nepal
6.7 Pakistan
6.8 Sri Lanka
Chapter 7 Research on Select Tourism Issues of South Asia Region
7.1 One Nation, Many States: Research on the Evolution of India's Tourism Branding Strategies
7.2 Small Wonder: Research on Sri Lanka's Remarkable Fifty Years of Tourism Development (1966-2016)
Chapter 8 Overview on Tourism Development of Middle Eastern Countries
8.1 Bahrain
8.2 Egypt
8.3 Iran
8.4 Iraq
8.5 Israel
8.6 Jordan
8.7 Kuwait
8.8 Lebanon
8.9 Oman
8.10 Palestine
8.11 Qatar
8.12 Saudi Arabia
8.13 Syria
8.14 Turkey
8.15 United Arab Emirates
8.16 Yemen
Chapter 9 Research on Select Tourism Issues of Middle East Region
9.1 Research on Responding Strategies of Middle Eastern Countries to Tourism-Destabilizing Crises
9.2 Super-Connectors : Research on Development of Three Gulf Carriers
Chapter 10 Overview on Tourism Development of Central, Eastern and Southern European Countries
10.1 Central European Countries
10.2 Eastern European Countries
10.3 Southern European Countries
Chapter 11 Research on Select Tourism Issues of Central, Eastern and Southern Europe Region
11.1 Land of Stories: Research on Tourism Geography of the Czech Republic
11.2 Full of Life: Research on Croatia's Tourism Development
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