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高級(jí)商務(wù)英語口語

高級(jí)商務(wù)英語口語

定 價(jià):¥33.00

作 者: 孔憲遂,丁芬,劉白玉,劉夏青
出版社: 中國人民大學(xué)出版社
叢編項(xiàng): 第二版 新視界商務(wù)英語系列教材
標(biāo) 簽: 暫缺

ISBN: 9787300275314 出版時(shí)間: 2019-10-01 包裝:
開本: 16開 頁數(shù): 157 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  《高級(jí)商務(wù)英語口語(第2版)/新視界商務(wù)英語系列教材》的內(nèi)容與時(shí)俱進(jìn),根據(jù)第一版后的國際商務(wù)發(fā)展進(jìn)行改編,增加了新的內(nèi)容,但仍然圍繞國際商務(wù)的重要方面和重要環(huán)節(jié)展開。涵蓋國際商務(wù)交際中的常見語境,讓學(xué)習(xí)者能通過學(xué)習(xí)、操練,達(dá)到用商務(wù)英語口語比較專業(yè)地、熟練地進(jìn)行商務(wù)溝通甚至談判的目的。重要的商務(wù)語境包括:國際商務(wù)的辦公環(huán)境,商務(wù)禮儀,國際商務(wù)文化及其差異,線上線下業(yè)務(wù)的建立,新型商務(wù)的溝通、發(fā)函、詢盤、發(fā)盤、還盤,合同訂立,產(chǎn)品的生產(chǎn)、營銷、代理與索賠等諸多方面,進(jìn)行綜合性訓(xùn)練。在每單元的最后是“鞏固性閱讀”材料,供學(xué)習(xí)者鞏固該單元的知識(shí),進(jìn)行適當(dāng)?shù)男畔⑼卣?,旨在使商?wù)學(xué)習(xí)者通過閱讀加強(qiáng)對(duì)該部分商務(wù)知識(shí)的認(rèn)知。

作者簡(jiǎn)介

  孔憲遂,碩士,山東財(cái)經(jīng)大學(xué)外國語學(xué)院教授,應(yīng)用英語系主任,商務(wù)英語團(tuán)隊(duì)負(fù)責(zé)人。 2002年7月畢業(yè)于清華大學(xué)外語系英語專業(yè)外國語言學(xué)與應(yīng)用語言學(xué)方向,上海外國語大學(xué)英語語言文學(xué)專業(yè)在讀博士。主要研究方向?yàn)檎J(rèn)知語言學(xué)、應(yīng)用語言學(xué)。主持和參與完成各類科研課題10余項(xiàng),出版譯著3部、專著1部,主持和參與編寫教材多部。

圖書目錄

Chapter One Office Hour
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Two Business Etiquette
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Three Business Trip
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Four Business Meeting
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Five Trade Fairs
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Six Business Trade I: Enquiries, Offers & Price Discount
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Seven Business Trade II: Payment Terms and Packaging
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Eight Business Trade III: Insurance, Shipment & Complaints
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Nine Business Negotiation
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Ten Recruitment
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested reading
Chapter Eleven Marketing
Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
Chapter Twelve Cross-border E-commerce Section Ⅰ Learning Objectives
Section Ⅱ Background Information
Section Ⅲ Model Conversations
Section Ⅳ Data Bank
Section Ⅴ Exercises
Section Ⅵ Suggested Reading
附錄 BEC Speaking Test

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