Chapter 1 Introduction 1.1 Research Significance 1.1.1 The Contestations in Heritage Tourism 1.1.2 National Identity Construction and Tourist Experience in Heritage Tourism 1.1.3 Red Tourism in China 1.2 Research Objectives and Methodology 1.3 Organization of the Book Chapter 2 Literature Review 2.1 A Conceptual Framework of Contestations in Heritage Tourism 2.1.1 The Nature of Heritage 2.1.2 The Duality of Heritage Tourism 2.1.3 A Conceptual Framework of Contestations in Heritage Tourism 2.2 National Identity Construction in Heritage Tourism 2.2.1 Nation, Nationalism and National Identity 2.2.2 National Identity in Heritage Tourism 2.2.3 Tourist Experience in Heritage Tourism 2.2.4 Toward An Interface between National Identity Construction and Tourist Experience in Heritage Tourism 2.3 The Research Focus: Red Tourism in China 2.3.1 The Emerging Communist Heritage Tourism 2.3.2 Red Tourism in China 2.4 Summary Chapter 3 Methodology 3.1 The Analytical Framework 3.1.1 Research Questions 3.1.2 A Combination of Research Methods 3.2 Policy Analysis 3.2.1 Defining Policy Analysis 3.2.2 Data Sources 3.2.3 Data Processing 3.3 Case Study 3.3.1 Why Case Study 3.3.2 Case Selection 3.3.3 Data Sources and Processing 3.4 Questionnaire Survey 3.4.1 Questionnaire Design 3.4.2 On-site Survey Chapter 4 National Policies on Red Tourism 4.1 Results 4.1.1 Policy Demand 4.1.2 Policy Decision and Output 4.1.3 Policy Outcome 4.2 Discussion 4.2.1 National Policies on Red Tourism …… Chapter 5 Heritage Interpretation in the Gele Shan Revolutionary Memorial Chapter 6 Tourist Experience in the Gele Shan Revolutionary Memorial Chapter 7 Summary and Conclusion References Appendix Acknowledgement