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國際貿(mào)易實務(wù)

國際貿(mào)易實務(wù)

定 價:¥32.00

作 者: 孫小軍,何康民,陳丹丹 著
出版社: 武漢大學(xué)出版社
叢編項: 商務(wù)英語核心課程系列教材
標(biāo) 簽: 暫缺

ISBN: 9787307157316 出版時間: 2015-06-01 包裝: 平裝
開本: 16開 頁數(shù): 245 字?jǐn)?shù):  

內(nèi)容簡介

  《國際貿(mào)易實務(wù)》介紹了國際商務(wù)全流程的理論和知識。內(nèi)容共12章?!秶H貿(mào)易實務(wù)》的宗旨就是使廣大學(xué)生和讀者掌握國際貿(mào)易的基本知識,提高專業(yè)英語水平?!秶H貿(mào)易實務(wù)》配有大量圖表和案例及練習(xí),便于廣大學(xué)生以更加直觀的方式了解復(fù)雜的貿(mào)易過程?!秶H貿(mào)易實務(wù)》案例充實、圖表清晰,突出了事務(wù)性、實用性的特點,實為培養(yǎng)應(yīng)用型技能人才的教科書。

作者簡介

暫缺《國際貿(mào)易實務(wù)》作者簡介

圖書目錄

Chapter 1 An Introduction to International Trade
1. Intemational Trade Overview
1. 1 Difference between Intemational Trade and Domestic Trade
1. 2 Forms of Intemational Trade
1. 3 Reasons for International Trade
1. 4 Benefits and Problems concerning Intemational Trade
2. International Trade Theories
2. 1 Classical or Country-based Trade Theories
2. 2 Modem or Firm-based Trade Theories
2. 3 Development of New Trade Theories
3. Free Trade and Protectionism
3. 1 Free Trade
3. 2 Protectionism
Exercises
Chapter 2 International Trade Procedures
1. International Business Negotiat.ion
1. 1 Steps of Intemational Business Negotiation
1. 2 Approaches to Intemational Business Negotiation
1. 3 Tactics of Intemational Business Negotiation
2. International Sales Contracts
2. 1 A Specimen of Intemational Sales Contract
2. 2 Techniques in Drafting Intemational Contracts
3. International Sales Contracts Performance
3. 1 Import Procedures
3. 2 Export Procedures
Exercises -
Chapter 3 International Trade Terms
1. An Overview of Trade Terms
1. 1 Meaning and Sigruficance of Trade Terms
1. 2 Intemational Conventions of Trade Terms
1. 3 Incoterms
2. Incoterms 2010
2. 1 Differences between Incoterms 2000 and Incoterms 2010
2. 2 Specific Introduction to Incoterms 2010
3. Main Factors concerning Selection of Trade Terms
Exercises
Chapter 4 Terms of Commodity
1. Name of Commodity
1.1 Ways in Naming a Commodity
1. 2 Rules in Naming a Commodity
2. Quality of Commodity
2. 1 Sale by Description
……
Chapter 5 International Marketing
Chapter 6 International Cargo Transportation
Chapter 7 Cargo Transportation Insurance
Chapter 8 International Payments
Chapter 9 Inspection, Claim, Force Majeure and Arbitration
Chapter 10 International Trade Documentation
Chapter 11 Internahonal Trade Modes
Chapter 12 E-commerce
Keys to Exercises
References

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