Unit One The Theory of International Trade Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Two World Trade Organization Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Three Marketing Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Four Marketing Mix Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills --: Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Five Promotion Activities Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Six Brand Strategy. Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Seven Business and Managerial Ethics Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Eight Women in Business Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Nine The Stocks Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Ten Business Recession Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Eleven Free Trade and Protectionism Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms Unit Twelve Intellectual Property Rights Section 1 Enjoy the Story Section 2 Build Your Oral Vocabulary Section 3 Drill in Sentence Patterns Section 4 Present Your Oral Skills Section 5 Discuss around Your Desk Section 6 Handle Business Special Terms
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