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外貿(mào)英語函電·從基礎(chǔ)到實踐

外貿(mào)英語函電·從基礎(chǔ)到實踐

定 價:¥40.00

作 者: 焦微玲,徐力,凌廷友 編
出版社: 電子工業(yè)出版社
叢編項: 普通高等教育"十二五"規(guī)劃教材·創(chuàng)新型人才培養(yǎng)·經(jīng)濟(jì)與貿(mào)易系列
標(biāo) 簽: 大學(xué)教材教輔 大學(xué)英語 教材教輔 外語學(xué)習(xí)

ISBN: 9787121193187 出版時間: 2013-02-01 包裝: 平裝
開本: 16開 頁數(shù): 356 字?jǐn)?shù):  

內(nèi)容簡介

  《普通高等教育“十二五”規(guī)劃教材·創(chuàng)新型人才培養(yǎng)·經(jīng)濟(jì)與貿(mào)易系列:外貿(mào)英語函電·從基礎(chǔ)到實踐》按照應(yīng)用型本科院校人才培養(yǎng)的要求,以實際應(yīng)用為導(dǎo)向,根據(jù)國際貿(mào)易的特點,結(jié)合我國對外貿(mào)易業(yè)務(wù)操作的實際情況和需要,系統(tǒng)地介紹了相關(guān)外貿(mào)函電的題材、涉及的專業(yè)詞匯和句型、語言形式、寫作方法和技巧、規(guī)則、使用習(xí)慣等方面的知識,內(nèi)容涵蓋了作為一個外貿(mào)業(yè)務(wù)人員在對外業(yè)務(wù)操作中所必備的知識,且每一課都有配套習(xí)題供學(xué)習(xí)者練習(xí)。

作者簡介

暫缺《外貿(mào)英語函電·從基礎(chǔ)到實踐》作者簡介

圖書目錄

Unit 1 Structure and Style of Business Letter商務(wù)信函的結(jié)構(gòu)和格式
Lesson 1 Structure of Business Letter商務(wù)信函的結(jié)構(gòu)
Lesson 2 Style of Business Letter商務(wù)信函的格式
Lesson 3 Golden Rule of Writing Business Letter商務(wù)信函寫作遵循的原則
Lesson 4 Classification of Business Correspondences外貿(mào)函電的種類
Unit 1 Exercises and Supplement單元一練習(xí)與補充
Unit 2 Establishing Business Relations建交函
Lesson 5 Selfintroduction自我介紹
Lesson 6 Establishing Business Relations建立商務(wù)關(guān)系
Lesson 7 Promoting Business Relations促進(jìn)商務(wù)關(guān)系
Unit 2 Exercises and Supplement單元二練習(xí)與補充
Unit 3 Relating Business Letters相關(guān)的商務(wù)信函
Lesson 8 Letter of Introduction介紹信
Lesson 9 Letter of Invitation邀請函
Lesson 10 Advice of Itinerary行程安排通知
Lesson 11 Letter of Thanks感謝信
Lesson 12 Letter of Sales Promotion推銷信
Unit 3 Exercises and Supplement單元三練習(xí)與補充
Unit 4 Enquiry詢盤
Lesson 13 First Enquiry首次詢盤
Lesson 14 Reply to First Enquiry對首次詢盤的答復(fù)
Lesson 15 Specific Enquiry具體詢盤
Lesson 16 Reply to Enquiry對詢盤的答復(fù)
Lesson 17 Credit Enquiry資信詢盤
Lesson 18 Reply to Credit Enquiry對資信詢盤的答復(fù)
Unit 4 Exercises and Supplement單元四練習(xí)與補充
Unit 5 Offer and Counteroffer發(fā)盤和還盤
Lesson 19 Offer發(fā)盤
Lesson 20 Non-firm Offer虛盤
Lesson 21 Confirming a Nonfirm Offer確認(rèn)已報虛盤
Lesson 22 Counter-offer還盤
Lesson 23 Reply to a Counteroffer對還盤的答復(fù)
Lesson 24 Requesting a Bid from the Buyer要求買方遞盤
Unit 5 Exercises and Supplement單元五練習(xí)與補充
Unit 6 Order訂單
Lesson 25 Initial Order首次訂單
Lesson 26 Order訂單
Lesson 27 Repeat Order續(xù)訂單
Lesson 28 Accept an Order接受訂單
Lesson 29 Decline an Order拒絕訂單
Lesson 30 Cancel an Order取消訂單
Lesson 31 Refusing the Request to Reinstate an Order拒絕恢復(fù)訂單
Lesson 32 Conclusion of Business達(dá)成交易
Unit 6 Exercises and Supplement單元六練習(xí)與補充
Unit 7 Terms of Payment支付條款
Lesson 33 Accounts Settlement結(jié)算
Lesson 34 Terms of Payment支付條款
Lesson 35 Open Account Terms賒賬
Lesson 36 Documents against Payment付款交單
Lesson 37 Documents against Acceptance承兌交單
Lesson 38 Urging Establishment of a Letter of Credit催開信用證
Lesson 39 Establishment of a Letter of Credit開立信用證
Lesson 40 Requesting L/C Amendment要求修改信用證
Lesson 41 L/C Amendment修改信用證
Lesson 42 Extension of L/C展延信用證
Unit 7 Exercises and Supplement單元七練習(xí)與補充
Unit 8 Packing and Shipment包裝和裝運
Lesson 43 Packing包裝
Lesson 44 Shipping Marks嘜頭
Lesson 45 Shipment運輸
Lesson 46 Container Shipment集裝箱運輸
Lesson 47 Urging Immediate Shipment催裝
Lesson 48 Shipping Instruction裝運指示
Lesson 49 Shipping Advice裝運通知
Lesson 50 Delay in Transportation Strike因運輸工人罷工延誤發(fā)運
Unit 8 Exercises and Supplement單元八練習(xí)與補充
Unit 9 Insurance保險
Lesson 51 Insurance Introduction保險概述
Lesson 52 Insurance Policy保險條款
Lesson 53 Insurance Claim保險索賠
Unit 9 Exercises and Supplement單元九練習(xí)與補充
Unit 10 Complaint and Claim申訴和索賠
Lesson 54 Complaint of Defective Goods對貨物的申訴
Lesson 55 Sending Replacement換貨
Lesson 56 Agents Complaint of Poor Quality Goods代理申訴貨物質(zhì)次
Lesson 57 Exporters Reply to the Complaint出口商對申訴的答復(fù)
Lesson 58 Claim索賠
Lesson 59 Settlement of a Claim受理索賠
Unit 10 Exercises and Supplement單元十練習(xí)與補充
Unit 11 Special Trade特殊貿(mào)易
Lesson 60 Agent代理
Lesson 61 Sole Agency獨家代理
Lesson 62 Goods on Approval試銷
Lesson 63 Goods on Consignment寄售
Lesson 64 Establishing a Permanent Office建立常設(shè)辦事處
Lesson 65 Processing Trade加工貿(mào)易
Lesson 66 Compensation Trade補償貿(mào)易
Lesson 67 Joint Venture合資企業(yè)
Lesson 68 Leasing Trade租賃貿(mào)易
Unit 11 Exercises and Supplement單元十一練習(xí)與補充
Unit 12 Telegram, Telex, Email and Fax電報、電傳、電郵和傳真
Lesson 69 Telegram電報
Lesson 70 Telex電傳
Lesson 71 E-mail電郵
Lesson 72 Fax傳真
Unit 12 Exercises and Supplement單元十二練習(xí)與補充
附錄 各單元外貿(mào)英語函電參考譯文
參考文獻(xiàn)

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