Unit 1 Precursors in Management Theory Text A： The Origin of Management Exercises of Text A Text B ： Father of Modem Management Theory Exercises of Text B Text C ： The Guru of the Gurus Exercises of Text C Unit 2 Significance of Management Text A： What is Management？ Exercises of Text A Text B ： The Principles of Management Exercises of Text B Text C： The Strategic Management Exercises of Text C Unit 3 The First Function of Management Text A： Planning Exercises of Text A Text B： Strategic Planning Exercises of Text B Text C： Strategy Formulation and Implementation Exercises of Text C Unit 4 Organizational Design and Culture Text A： A Formal or Informal Organization Exercises of Text A Text B ： Organizing Exercises of Text B Text C： Functions and Effects of Organizational Culture Exercises of Text C Unit 5 The Strategic Role of HRM Text A： Staffing Exercises of Text A Text B： Strategic Human Resource Management Exercises of Text B Text C： Global Human Resource Management Exercises of Text C Unit 6 Leading and Directing Text A： Leading Exercises of Text A Text B ： Directing Exercises of Text B Text C： Authority and Power Exercises of Text C Unit 7 The Importance of Management Control Text A： Control Exercises of Text A Text B： Controlling Performance Exercises of Text B Text C： The Control Process Exercises of Text C Unit 8 Organizational Behavior and Managerial Challenges Text A： Organizational Behavior Exercises of Text A Text B： The Key Role of Organizational Culture Exercises of Text B Text C： Maslow's Need Hierarchy Exercises of Text C Unit 9 The Benefits of a Strategic Approach to Managing Text A： Strategic Management Exercises of Text A Text B： Developing a Strategic Vision Exercises of Text B Text C： Strategies for Competing in Globalizing Markets Exercises of Text C Unit 10 Global Marketing Management Text A： Why Study Global Marketing？ Exercises of Text A Text B ： Definition of Global Marketing Management Exercises of Text B Text C： Global Marketing Strategies Exercises of Text C
鄂公網(wǎng)安備 42010302001612號 