教材中的語言材料均選自當(dāng)代英美報紙雜志以及某些商務(wù)專著,其內(nèi)容新穎、涉及面廣。本教材旨在通過較大量的閱讀,使學(xué)生鞏固已學(xué)的基本詞匯和語法知識,擴(kuò)大詞匯量,加強(qiáng)語感,提高英語閱讀能力。若配合本系列教材的其他分冊使用,則更能系統(tǒng)地掌握商務(wù)英語的基本詞匯及其表達(dá)方式,全面地獲得有關(guān)商務(wù)的基本知識。本教材共計4冊,每冊10個單元。每單元分兩個部分。第一部分由課文(text)及相應(yīng)的練習(xí)組成,其中text a可作為主課文使用,text b可作home reading使用,教師亦可根據(jù)需要作適當(dāng)調(diào)整;兩篇課文在生詞表后都增加了useful expressions,供學(xué)生參考掌握運(yùn)用。第二部分為快速閱讀(fast reading),每單元都配有兩篇短文及相應(yīng)的練習(xí),其目的是培養(yǎng)學(xué)生在有限時間內(nèi)快速準(zhǔn)確地獲取主要信息的能力,此部分可在課堂規(guī)定的時間內(nèi)完成。本教材每冊各配有期中與期末兩套自測題,用以檢查已學(xué)過的詞匯、語言知識、商務(wù)知識及閱讀理解能力。每冊書后新增了some important reading strategies and skills,以幫助學(xué)生掌握閱讀技巧,提高閱讀速度,增強(qiáng)閱讀能力。此外還附有該冊生詞總表及練習(xí)答案,供教師和學(xué)生參考。
作者簡介
暫缺《新編商務(wù)英語:閱讀教程1(第2版)》作者簡介
圖書目錄
unit part a text text a business and your life text b competition in business part b fast reading unit part a text text a marketing is all around us text b how marketing serves us part b fast reading unit part a text text a buying motives text b how and where people buy part b fast reading unit part a text text a selling text b i've never been able to bargain, even with an armenian rug dealer part b fast reading unit part a text text a american business heroes text b bill gates part b fast reading 11o test unit part a text text a types of business organizations text b the trouble with being a tycoon part b fast reading unit part a text 15o text a other types of business organizations text b franchising in china: a dead duck? part b fast reading unit part a text text a the coca-cola company's first hundred years ( i ) text b the coca-cola company's first hundred years (ii) part b fast reading unit part a text text a brand and brand names(i) text b brand and brand names (ii) part b fast reading unit part a text text a reaching china's digital consumers text b environmentally friendly consumers emerge part b fast reading test 2 some important reading strategies and skills vocabulary key