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服務(wù)外包英語(附贈光盤)

服務(wù)外包英語(附贈光盤)

定 價(jià):¥34.80

作 者: 陳素花 主編
出版社: 中國人民大學(xué)出版社
叢編項(xiàng): 21世紀(jì)高職高專規(guī)劃教材·服務(wù)外包系列
標(biāo) 簽: 公共課

ISBN: 9787300148502 出版時間: 2012-02-01 包裝: 平裝
開本: 16開 頁數(shù): 199 字?jǐn)?shù):  

內(nèi)容簡介

  繼20世紀(jì)制造業(yè)全球大轉(zhuǎn)移之后,服務(wù)外包(out sourcing)已經(jīng)成為新一輪全球產(chǎn)業(yè)革命和產(chǎn)業(yè)轉(zhuǎn)移趨勢。據(jù)調(diào)查,全球財(cái)富1000強(qiáng)中95%以上的企業(yè)已經(jīng)制定了服務(wù)外包戰(zhàn)略。隨著跨國公司的經(jīng)營理念的進(jìn)一步變革,非核心業(yè)務(wù)的離岸外包(offshore out sourcing)將成為發(fā)展趨勢,國際服務(wù)外包市場的前景十分廣闊。外包服務(wù)原是發(fā)包企業(yè)職能運(yùn)作的一部分,在業(yè)務(wù)開展的每個階段,都要求服務(wù)提供商能與發(fā)包商進(jìn)行及時有效的交流,傳遞服務(wù)要求,協(xié)調(diào)業(yè)務(wù)進(jìn)程及糾正產(chǎn)品的不足等。由于服務(wù)外包業(yè)務(wù)的特殊性,外語溝通能力成為從業(yè)人員的關(guān)鍵技能。從語言載體的角度來看,服務(wù)外包英語是服務(wù)外包領(lǐng)域中的應(yīng)用英語,歸屬ESP(English for Special Purposes)。如同其他ESP-樣,服務(wù)外包英語是一種特定的語體,強(qiáng)調(diào)的是特定環(huán)境下的特種交際。它有兩個明顯的特點(diǎn):一是學(xué)習(xí)者有明確的目的,應(yīng)用于特定的職業(yè)領(lǐng)域;二是有特殊的內(nèi)容,即涉及與該職業(yè)領(lǐng)域相關(guān)的專門化內(nèi)容。從對服務(wù)外包從業(yè)人員英語技能需求的調(diào)研來看,他們主要需要具備以下能力:文檔閱讀能力、規(guī)范化的文檔編寫能力、基本的口語交流能力、郵件交流能力和即時通訊工具交流能力。

作者簡介

暫缺《服務(wù)外包英語(附贈光盤)》作者簡介

圖書目錄

unit 1 understanding outsourcing
 part i starting up
 part ii listening & speaking skills development
  dialogue 1 outsourcing business processes
  dialogue 2 opinions about outsourcing
 part iii reading
  passage 1 what is outsourcing?
  passage 2 types of outsourcing
  passage 3 india is world’s best outsourcing destination: a.t.kearney
  passage 4 2010 top ten world outsourcing companies
 part iv writing
  business letter of introduction
 part v mini-project
 part vi tips for outsourcing professionals
  skills required by professionals in outsourcing
 unit 2 a day at work
 part i starting up
 part ii listening & speaking skills development
  dialogue 1 preparing a teleconference   
  dialogue 2 the first day in new horizon computers
 part iii reading
  passage 1 a call center agent’s smile
  passage 2 a typical day in the life of a project manager
  passage 3 how business outsourcing has reshaped thephilippines
  passage 4 a day in the life of an it project manager
 part iv writing
  e-mail
 part v mini-project
 part vi tips for outsourcing professionals
  work attitude
 unit 3 cultural aspects
 part i starting up
 part ii listening & speaking skills development
  text 1 avoiding culture clash
  text 2 company culture
 part iii reading
  passage 1 understanding cultural differences in offshoreoutsourcing
  passage 2 cultural barriers to offshore outsourcing
  passage 3 working environment in infosys
  passage 4 key issues in offshore outsourcing
 part iv writing
  memo
 part v mini-project
 part vi tips for outsourcing professionals
  appreciating cultural differences
 unit 4 communication practices
 part i starting up
 part ii listening & speaking skills development
  dialogue one communication problems
  dialogue two solving programming problem
 part iii reading
  passage 1 communication in offshore outsourcing
  passage 2 the importance of communication in outsourcing
  passage 3 effective communication methods
  passage 4 communicating in your organization
 part iv writing
  work report
 part v mini-project
 part vi tips for outsourcing professionals
  effective communication is vital to success
 unit 5 business meeting
 part i starting up
 part ii listening & speaking skills development
  dialogue 1 tomorrow's meeting
  dialogue 2 project discussion
 part iii reading
  passage 1 business meeting etiquette
  passage 2 video conferencing - communication made simple
  passage 3 what is skype?
  passage 4 eight ways to make meetings better
 part iv writing
  announcement and invitation
 part v mini-project
 part vi tips for outsourcing professionals
  stress management
 unit 6 dealing with customers
 part i starting up
 part ii listening and speaking skills development
  text 1 managing outsourcing relationship
  text 2 ending a business relationship
 part iii reading
  passage 1 winning customers through effective telephoneetiquette
  passage 2 convergys corporation——top outsourcing company
  passage 3 ways to handle angry customers
  passage 4 cautions in outsourcing your customer servicecenter
 part iv writing
  complaint response letter
 part v mini-project
 part vi tips for outsourcing professionals
  skill sets for customer centric jobs
 unit 7 project management
 part i starting up
 part ii listening & speaking skills development
  dialogue 1 work assignment
  dialogue 2 checking about the project schedule
 part iii reading
  passage 1 the five steps in the project management lifecycle
  passage 2 tips on offshore software project management
  passage 3 the importance of teamwork
  passage 4 something about team building
 part iv writing
  action plan
 part v mini-project
 part vi tips for outsourcing professionals
  teamwork: a key to successful outsourcing
 unit 8 career development
 part i starting up
 part ii listening & speaking skills development
  dialogue 1 making preparations for a job interview
  dialogue 2 talking about new job
 part iii reading
  passage 1 questions to be asked before applying for call centerindustry
  passage 2 my ibm summer internship
  passage 3 recruitment process outsourcing leads to betterhires
  passage 4 career plans in your life
 part iv writing
  résumé and cover letter
 partv mini-project
 part vi tips for outsourcing professionals
  career training
appendix i glossary
appendix ii listening scripts
appendix iii key ito and bpo terms
appendix iv top 100 outsourcing companies of 2010

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