Part 1 商務接待Business Reception
Unit 1 問候寒喧
Greetings
Unit 2 相互介紹
Intrductions
Unit 3 邀請客戶
Making an Invitation
Unit 4 休閑待客
Relaxation
Unit 5 公司訪問
Company Tour
Unit 6 送別客戶
Seeing Off
Part 2 市場營銷Marketing
Unit 1 市場調查
Market Investigation
Unit 2營銷戰(zhàn)略
Marketing Strategy
Unit 3 商品展會
Trade Show
Unit 4 產品促銷
Product Promotion
Unit 5 廣告創(chuàng)意
Advertisement
Part 3 商務談判Business Negotiation
Unit 1 建立業(yè)務關系
Establishing Business
Relations
Unit 2 詢盤
Inquiry
Unit 3 報盤與還盤
Offer and Counter—Offer
Unit 4 價格問題
On Price
Unit 5 折扣與傭金
Discount and Commission
Unit 6 付款方式
Pavment Terms
Unit 7 訂購貨物
Placing an 0rder
Unit 8 簽訂合同
Signing the Contract
Unit 9 貨物保險
Insurance
Unit 10 包裝與裝運
Packing and Delivery
Unit 11 貨物質量
Quality of Goods
Unit 12 商品檢驗
Commodity Inspection
Unit 13 通關事宜
Customs Entries
Unit 14 客訴應對
Complaints and Settle
ments-
Unit 15 招標投標
Bid and Tender
Unit 16 申請專利
Application for Patent
Part 4 貿易方式The Modes ofTrade
Unit 1 補償貿易
Compensation Trade
Unit 2 加工貿易
Processing and Assembling
Trade
Unit 3 寄售貿易
Consignment
Unit 4 易貨貿易
Barter Trade
Part 5 合資合作Joint Investment and Cooperation
Unit 1 建立合資企業(yè)
Establishing Joint Ventures
Unit 2 經濟技術合作
Economic and Technological
Cooperation
Unit 3 技術轉讓
Technology Transfer
Unit 4 兼并與收購
Merger and Acquisition
Unit 5 代理
Agent
Part 6 商務會議Business Conference
Unit 1 會前準備
Preparations
Unit 2 會議開始
Beginning the Meeting
Unit 3 議事進行
During the Meeting
Unit 4 會議總結
Summarizing the Meeting