谷慧敏，教授，經(jīng)濟學(xué)博士，北京第二外語學(xué)院旅游管理學(xué)院副院長，中瑞酒店管理學(xué)院（籌）副院長，中國飯店產(chǎn)業(yè)研究中心主任?！禩ouri Sill Management》（英國）、《Journal of Travel Research》（美國）、《旅游管理》編委，亞太旅游協(xié)會（APTA）成員，澳大利亞旅游與酒店教育國際中心專家委員會成員，國際飯店、餐館、機構(gòu)性教育理事會（I-CHRIE）成員，美國休斯敦大學(xué)希爾頓飯店管理學(xué)院高級訪問學(xué)者，并參與國內(nèi)外多家著名飯店集團工作。主要著作《飯店管理理論與應(yīng)用研究》、《國外著名飯店集團管理精要》、《旅游市場營銷》等。在《Cornell Quarterly Hotel＆Restaurant Admini Stration》、《Journal of Vacation Market ing》等雜志發(fā)表多篇學(xué)術(shù)論文。主持和參與北京市哲學(xué)社會科學(xué)規(guī)劃項目·北京市教委人丈社會科學(xué)研究計劃等課題，并獲北京市哲學(xué)社會科學(xué)優(yōu)秀成果獎。王向?qū)帲琧urrently works at Beijing International Studies University. She supervisesmaster students at BISU. Her main areas of research are English language education， interpretation， translation andtourism management. She has authored more than 10textbooks and translation works and managed more than 10research projects. In 2006， the Beijing Municipal Education Committee awarded her the honor of "Beijing Best University Teacher".
圖書目錄
Chapter 1 Introduction 1.1 Questions and Significance 1.2 Definitions， Research Goals，and Contents 1.3 Basic Perspectives and Key Originalities 1.4 Research Methodology 1.5 Limitations of the Research and Problems yet to Be Looked Into Chapter 2 Research on Theories of Tourism Crisis Management 2.1 Crisis and Crisis Management Theories 2.2 Research on Tourism Crisis Management Chapter 3 Tourism and Crises 3.1 Tourism and Tourism Industries under the Concept of Crisis 3.2 Tourism Crisis and Its Classification 3.3 Main Contingency Tourism Crisis Types and Impact Mechanism Chapter 4 Impacts of Crises on Tourism 4.1 Crisis Contingency and Its Impact on Tourism 4.2 Impacted Targets of Tourism Crises and the Manifestation 4.3 .Analysis of the Measurement of Crisis Impacts on Tourism 4.4 Research on Tourism Crisis Impact Measurement Model 4.5 Establishment， Verification and Modification of the Crisis Impact Measurement Model Chapter 5 Tourism Market Rejuvenation Mechanism 5.1 Framework of Tourism Market Rejuvenation Mechanism——5 R Theory 5.2 Mechanism of Critical Elements in Tourism Market Rejuvenation——5 C Theory 5.3 The Role of Government and Enterprises in Tourism Market Rejuvenation 5.4 Strategies and Tactics of Tourism Market Rejuvenation Chapter 6 SARS in China： Crisis Impacts and Tourism Market Rejuvenation 6.1 Background of the SARS Crisis 6.2 Impacts of the SARS Crisis on Chinese Tourism 6.3 Measures Introduced to Address the SARS Crisis 6.4 Research on the Impacts of SARS on the Consuming Behaviors of Chinese Tourists 6.5 The Impacts of SARS on. Chinese Tourism Enterprises 6.6 Conclusions and Suggestions Chapter 7 An Empirical Study on Crisis Impacts and Tourism Market Rejuvenation in the World 7.1 Overview of Crisis Management by the WTO 7.2 Impacts of 9/11 Terrorist Event on Tourism in the US and the Market Rejuvenation Measures 7.3 Impacts of Crises on Tourism in Australia and the Market Rejuvenation Measures 7.4 Impacts of SARS on Tourism in Canada and the Market Rejuvenation Measures 7.5 Impacts of the Bombing in Bali on Tourism of Indonesia and the Market Rejuvenation Measures 7.6 Impact of the Financial and Environmental Crises in Southeast Asia on Tourism of Singapore and the Market Rejuvenation Measures 7.7 Impacts of the Environmental Crisis in Balneario Camboriu on Tourism of Brazil and the Governments Responses 7.8 Impacts of Indian Ocean Tsunami on Tourism and the Market Rejuvenation Measures Chapter 8 Suggestions on Chinese Tourism Industrys Countermeasures Against Future Contingency Crisis in China 8.1 Analysis of Possible Future Contingency Crises in Chinese Tourism 8.2 Suggestions for Chinese Tourism Industrys Countermeasures Against Possible Future Crises
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