傳播視閾中的體育媒介事件 Sports Events:A Communication Perspective 從傳播學(xué)視角進(jìn)行奧林匹克研究的幾個關(guān)鍵問題 The Key Issue of a Communication Approach on Olympic Research I [西班牙]Miquel de MORAGAS 21世紀(jì)媒介體育的東西方平衡 The East-West Balance in 21 st Century Media Sport I [澳大利亞]David ROWE 歐洲政策框架內(nèi)的體育與媒介 Sports and the Media in the Eu ropean Framework [比利時]Mathieu MOREUIL 奧運的視角:全球性媒介事件和國家軟實力建構(gòu) An Olympic Perspective:Global Media Events and Setting of National Soft Power 『中國]錢海虹 體育全球化與跨文化傳播 Globalizafim of Sports&Intercultural Conmamications 通過奧運報道進(jìn)行跨文化理解的可能性存在嗎? Is Cross.Cultural Understanding Possible through Olympic Journalism? [美國]Susan BROWNELL 個性化·同質(zhì)化·全球化 ——媒介融合對重大體育事件提出的挑戰(zhàn) Major Sports Events,Communication and Electronic Media:Is there still a PIace for a Universal Vision of the Olympic Games? [法國] Francoise PAPA 大眾傳媒與奧林匹克——以伊朗、巴西和中國的比較研究為例 The Olympic Games and Mass Media with Comparative Studies on I ran, Brazil&China:Past,Present,and Future [伊朗]Hamid GHASEMI[巴西]Leonand0 MATARUNA [中國]WANGfang 全球化體育事件與大體育傳播觀 GIobalization of Sports and Communication Complexity [中國]羅青 體育事件與媒介再現(xiàn) Representing Sports Events 奧運傳播中的關(guān)鍵影像:2004雅典案例 Key Olympic Visuals and Power Shifts [德國]Peter LUDES 奧運儀式與跨文化交流:2008北京奧運會的挑戰(zhàn) The Olympic Ceremonies and Intercultu ral Exchange:Challenges for the Beijing 2008 Olympic Games [西班牙]Christopher KENNElq 意圖與策略:“北京奧運火炬?zhèn)鬟f”報道中媒介現(xiàn)實的構(gòu)建 Intention and Strategy:The C0n5trucnon of Media Reality in Reporting of Beijing Evening Daily for“Beijing Olympic Torch Relay” [中國]馮睿 現(xiàn)代性的英雄:足球賽事直播文本的原型分析 Modern Hero:Archetypal Analysis of the Live Football Match [中國】姬德強(qiáng) 體育傳播與媒介多樣性 Sports Communication and Cultural Diversity 電視媒體中的體育全球化和文化多樣性 Sports Globalization and Cultural Diversity in TV [德國]Thomas KIRSCH 體育新聞與傳播:數(shù)字化時代的挑戰(zhàn)和機(jī)遇 Sports Journalism and Communication: Challenges and Opportunities in the Digital Media Age [英國]Raymond BOYLE 中國奧運媒介之百年發(fā)展變遷 Centennial Development and Variation of Chinese Olympic Media [中國]薛文婷 奧運傳播中的個人身份與角色建構(gòu) The Construction af Personal identities and Roles in the Olympic Communications [中國]曹順妮 世紀(jì)初亞太地區(qū)遠(yuǎn)東運動會與“亞洲意識”的發(fā)展 The Far Eastern Games and the Formation of Asian Identity in the Asia-Pacific during the Early Twentieth Century [新加坡]Lou ANTOLIHAO 新體育、新經(jīng)濟(jì)、新傳媒 New Sports,New Economy。New MeSa 重大體育事件的傳播新動向 New Trends in the Communication of Mega Sports Events [希臘]Roy PANAGIOTOPOULOU 窺探奧林匹克的未來——對世界電子體育競技大賽及其贊助方的研究 Peeking the Two Olympics:A Descriptive Study of the WCG and its Sponsorship [韓國]Young-ham,SEO 從電視轉(zhuǎn)播權(quán)之爭看中國體育電視的發(fā)展趨勢 A View of the Development Trends of ChinaS Sports TV from the Struggle for Broadcasting Rights [中國]洪建平 從“奧運報道聯(lián)盟”看網(wǎng)絡(luò)媒體的競爭與合作 Competition and Cooperation among Internet Media:“Olympic Coverage Alliance”as a Case [中國]程穎 體育攝影視覺表現(xiàn)的進(jìn)步與互動傳播的未來 The Innovation and Development of Sports Visual Communication [中國]程鐵良 征稿啟事