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外貿(mào)易函電教程

外貿(mào)易函電教程

定 價:¥28.00

作 者: 蔡惠偉 編著
出版社: 華東理工大學(xué)出版社
叢編項: 國際商務(wù)英語叢書
標 簽: 行業(yè)英語

ISBN: 9787562819424 出版時間: 2007-02-01 包裝: 膠版紙
開本: 16 頁數(shù): 305 字數(shù):  

內(nèi)容簡介

  本書是一本國際經(jīng)濟與貿(mào)易專業(yè)核心課程的實戰(zhàn)教程,取材真實,內(nèi)容覆蓋面適當,包括外貿(mào)交易過程的所有環(huán)節(jié),如:與外方建立業(yè)務(wù)關(guān)系、做資信調(diào)查、詢盤、還盤、促銷、下訂單、簽約,包裝、投保、裝運、索賠理賠、安全收江以及參加展會、靈活貿(mào)易、各種商務(wù)活動的文件處理等等。本書內(nèi)容翔實,結(jié)構(gòu)嚴謹,反應(yīng)了當今世界進口業(yè)務(wù)的現(xiàn)實與最新變化,例文能真切反映交易的實際過程,注重培養(yǎng)學(xué)生的實際應(yīng)用能力,更加貼近學(xué)生的就業(yè)需求.全書按教學(xué)法編排,本例設(shè)計符合教學(xué)需要。本教材與教師和學(xué)生的界面非常友好,方便任課教師組織課堂教學(xué)。本書適合國際經(jīng)濟與貿(mào)易專的學(xué)生、外貿(mào)工作才 以及所在需要同外商進行在效溝通的從業(yè)人員參考使用,可以作為各級院校的教學(xué)用書、公司培訓(xùn)用書以及自學(xué)參考用書。

作者簡介

暫缺《外貿(mào)易函電教程》作者簡介

圖書目錄

Unit One Job Requirements and the Forms of Busuness Letters
Part One Job Requirements
Part Two The Forms of Business Letters
Summary
Exercises
Unit Two Establish Business Relations
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Three Credit Inquiry
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Four Enquiries and Replies
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Five Quotations and Proforma Invoices
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Six Offers,Counter-offers and Re-counter Offers
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Seven Orders and Their Fulfillment
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Eight Sales Confirmations
Introduction
Business Letters
Pattern A of Business Letters
Relevant Terms
Useful Phrases
Summary
Exercises
Unit Nine Terms of Payment
Unit Ten Packing
Unit Eleven Insurance
Unit Twelve Shipping Instructions and Shipping Advice
Unit Thirteen Trade Disputes and Settlement
Unit Fourteen Sales Promotion
Unit Fifteen Expos
Unit Sixteen Flexible Trade(Ⅰ)
Unit Sixteen Flexible Trade(Ⅱ)
Unit Eighteen Miscellaneous
AppendixⅠ Commercial Acronyms and Abbreviations
AppendixⅡ Key to Exercises

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