Preface WTO Opens an Era of New Opportunities Foreword China after WTO Prologue China WTO Accession Introduction WTO Shaping China's Future Part Ⅰ The China Market Chapter 1 Cracking the China Market Chapter 2 Branding for China Chapter 3 Advertising in Post-WTO China Chapter 4 Distribution Part Ⅱ Investments and Protections Chapter 5 Making and Investment Chapter 6 Investmetn Approvals Chapter 7 Protecting Intersets Chapter 8 Intellectual Property Protection Part Ⅲ Financial Managemet Chapter 9 Corporate Taxation Chapter 10 Ineividual Income Tax Chapter 11 Customs, Tariffs and Trade Part Ⅳ Managing Human Resources Chapter 12 Sourcing Labor and Recruitment Chapter 13 Hiring and Firing Chapter 14 Training Part Ⅴ Telecommunications and informatizations Chapter 15 Telecommunications Chapter 16 Internet and E-commerce …… Part Ⅵ Finance Appendices