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布萊克韋爾戰(zhàn)略管理百科辭典(英文)

布萊克韋爾戰(zhàn)略管理百科辭典(英文)

定 價(jià):¥55.00

作 者: (英)Derek F.Channon編著
出版社: 對(duì)外貿(mào)易教育出版社
叢編項(xiàng): 布萊克韋爾管理百科辭典
標(biāo) 簽: 戰(zhàn)略管理

ISBN: 9787810009669 出版時(shí)間: 2000-01-01 包裝: 精裝
開本: 26cm 頁數(shù): 325頁 字?jǐn)?shù):  

內(nèi)容簡(jiǎn)介

  This book is the volume in Blackwell Encyclopedia of Management devoted to the subject of strategic management. This relatively recent area of study in management stems from 1970s, but its origins go much deeper. The literature of the subject builds upon the early pioneers of management thought, such as Urwick, Fayol, Taylor, Simon, Barnare, Chandler, and the like. NOtice that nearly all of these names are from the USA. The list could be broadened to includeothers from Europe, such as Crozier, Woodward, Edwards, and Townsend. The field has also drawn somewhat on writers on miltary strategy, such as Clauzwitz, Liddell Hart, Sun Tzu, Machiavelli, and Mao Tse Tung. Not all of these conceptual thinkers are represented in this book;nor are the sriters in decision theory, game theory, and such like. Regrettably, there is a finite length to any volume.本書為英文版。

作者簡(jiǎn)介

暫缺《布萊克韋爾戰(zhàn)略管理百科辭典(英文)》作者簡(jiǎn)介

圖書目錄

Contents
Preface
List of Contributors
Dictionary Entries A-Z
Index

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