Part One Business Management and Strategy 商務(wù)管理和策略 Unit1 Setting up a Business 創(chuàng)建公司 Unit2 Developing,Researching and Testing New Products 新產(chǎn)品開發(fā)、調(diào)研、測試 Unit3 Marketing Channels 銷售渠道 Unit4 Promotion and Advertising 促銷和廣告 Part Two The Trade Practice 實物貿(mào)易操作過程 Unit5 Business Credit 商業(yè)資信 Unit6 Inquiry,Quotation and Counter Proposal 詢價、報價和還盤 Unit7 Negotiating on Price 價格談判 Unit8 Business Contract 商業(yè)合同 Unit9 Orders and their Fulfillment 訂單及其執(zhí)行 Unit10 Time of Delivery and Terms of Payment 交貨期和付款方式 Unit11 Packing 包裝 Unit12 Shipment and Insurance 裝運和保險 Unit13 Claim and Arbitration 索賠與仲裁 Part Three The Other Modes of Business 其他商貿(mào)形式 Unit14 Business Agency 商務(wù)代理 Unit15 Processing and Assembling Trade 加工與裝配貿(mào)易 Unit16 Compensation Trade 補償貿(mào)易 Unit17 Calling for Bids and Bidding 投標(biāo)與招標(biāo) Unit18 Economic and Technical Cooperation 經(jīng)濟與技術(shù)合作 Unit19 EˉCommerce 電子商務(wù) Part Four Other Relevant Knowledge 其他相關(guān)知識 Unit20 Business Conference 商務(wù)會議 Unit21 Business Cultures and Protocols 商務(wù)文化和習(xí)俗 Unit22 Afterˉsale Service 售后服務(wù) Unit23 WTO(World Trade Organization) 世界貿(mào)易組織