Contents
Unit One
Earning the ISO 9000 Seal of Approval
Unit Two
The Man Who Saved Ferrari
Unit Three
Marketing across Cultures
Unit Four
Your Claim Is Denied
Unit Five
Plugging in to E-Commerce
Unit Six
Do you Have What It Takes
Unit Seven
The Decade to Come
Unit Eight
Human Capital
Unit Nine
Buying and Selling Securities
Unit Ten
Money
Unit Eleven
Electronic Purse
Unit Twelve
Debt
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